Comments for Livra Panels Blog

Comment on Livra at Esomar’s Online Research Conference in Chicago by accessories

accessories — Wed, 16 Dec 2009 11:22:52 +0000

The single biggest message from Chicago was that researchers need to Listen, which in this context means using observational techniques. The importance of listening was highlighted by an excellent presentation by Annelies Verhaeghe from Belgium and Emilie van den Berge from the Netherlands called “Getting answers without asking questions”, which was a case study looking at how web scraping technologies were used to extract over 70,000 comments from social networks about the Dutch version of the TV show X factor.

Comment on Livra Panels at SAIMO 2009 by accessories

accessories — Wed, 16 Dec 2009 11:18:49 +0000

Because panelists agree in advance to participate in surveys and feedback efforts, they become almost a guaranteed source of information for the sponsoring organization. Customers typically participate in the panel because they value their relationship with the sponsor, and they appreciate the additional information, influence and early access that comes from participating in the panel.

Comment on What is the impact of the swine flu crisis in Latin America? We try to find out. by Market Research

Market Research — Mon, 05 Oct 2009 08:31:53 +0000

very useful article thanks

Comment on What is the impact of the swine flu crisis in Latin America? We try to find out. by flu masks

flu masks — Mon, 17 Aug 2009 16:31:43 +0000

I find it interesting that less Mexican’s feel threatened by some of the people in those other countries. It makes me think that the media in those places is making it seem more of a threat in some of those other areas.

Comment on Stop it already with Second Life! by Livra Panels Blog » Gartner study finds virtual worlds not ready for research

Tue, 03 Feb 2009 14:42:17 +0000

[...] discredits this ridiculous trend. We have been talking about it for quite some time now. Since this post, we saw at least three or four more presentations on “Second Life” during Market [...]

Comment on Stop it already with Second Life! by Livra Panels Blog » Livra at FOWA Miami

Livra Panels Blog » Livra at FOWA Miami — Tue, 03 Feb 2009 14:12:05 +0000

[...] absolutely amazed to see nobody from the online research world attending the conference. No wonder, these people are still talking about Second Life. This is exactly what’s wrong with online research, no one seems to know what is exactly [...]

Comment on MySpace launches in Mexico today. As horrible as original, only now in Spanish. by Livra Panels Blog » Facebook now available in Spanish. Well done.

Livra Panels Blog » Facebook now available in Spanish. Well done. — Tue, 03 Feb 2009 14:11:42 +0000

[...] Since yesterday Facebook is available in Spanish. It’s interesting for us how from all the languages they could choose to launch first, Spanish was the chosen one. This shows how increasingly important the Spanish speaking world is becoming for the Internet giants (MySpace launched their Spanish version a few months ago). [...]

Comment on Google knows better, plans big investments in Latin America by Diego

Diego — Sun, 13 Apr 2008 03:59:48 +0000

Santi, thanks for the comment! We are indeed optimistic. The entrepreneurial spirit of our people goes beyond isolated “enemies of progress”.

Comment on Google knows better, plans big investments in Latin America by Santi Siri

Santi Siri — Sat, 12 Apr 2008 21:48:39 +0000

Great post Diego! There’s certainly something big going on in latam. And maybe in 5 or 10 years everyone will be talking about us, just like China and India are the big hit today.

Unfortunately, some unreasonable politicians that sometimes emerge, play against the stability the region is willing to consolidate since the 80′s when democracy became a must.

Nietzsche once said that “each town’s identity is based on being the opposite of their neighbour’s identity”. And that certainly is the case when Latams closeness to US, tends to generate anti-US feelings along the whole continent, and that gets translated into the rise of figures like Fidel, Chavez, Correa, etc.

That’s the main issue to be resolved for us right now. Lots of funds and VCs are often skeptical about latam due politicians. Yet, as we get more success stories such as MELI and their constant approval by Wall Street.. one must be optimistic.

Comment on Steve Jobs on market research: We don’t do it. by Simon

Simon — Mon, 10 Mar 2008 14:09:41 +0000

Good spot Diego. I think this says a lot about ingrained perceptions of research. Traditional focus groups and hall tests are seriously flawed – as an industry we need to innovate and promote new techniques that get to the heart of replicating a product experience. Techniques using our knowledge of psychology, physiology and neuroscience may be costly at first, but if we can prove their effectiveness it will be for the long term benefit.

This lack of innovation actually forms part of my most recent blog post – http://curiouslypersistent.wordpress.com/2008/03/10/image-conscious/

Best
Simon