In December we conducted a survey to determine how Latin Americans performed in 2011 and their outlook for the new year. Most Latin Americans Internet users will spend more than last year on purchases (46%) and plan to stay at home during the holidays (72%). For 2012, 62% of respondents rated their personal economic prospects [...]

In July 2011 we conducted an internal study in order to gather information and habits of our panelists. The study was implemented in all countries, but now we are presenting data recorded from our panel in Mexico, Brazil and Argentina, where more than 10,000 panelists participated! This month we decided to highlight results concerning mobile phones, [...]

Livra started as a technology company, and today, we continue to lead the way in innovation and new product development. We were motivated by people like Steve Jobs, a “high tech entrepreneur”, who left a legacy of inspiration as well as remarkable advancements in the tech world. It was Jobs himself who once said: “Innovation [...]

In July 2011 we conducted an internal study with the aim of gathering information and reviewing the online habits of our panelists. The study was implemented in all countries, but right now we want to highlight some data that was gathered from our panel in Mexico, Brazil and Argentina, where more than 10,000 panelists participated! At present, Internet penetration in the region is growing every day, and we believe it is [...]

Livra Panels will be present this week in Miami (26-28 October) for the event ’3D Digital Dimensions’ held by Esomar. There are remarkable changes taking place in the digital world regarding online research, technology, social media as well as mobile. The Esomar traditional online format will be broken up into three cutting edge topics; 1. [...]

In June 2011 we surveyed 3,500 men and women between the ages of 14 and 64 from Argentina, Brazil, Chile, Colombia, Spain, Mexico, Peru, Portugal and Venezuela. These results reflect the experiences of our panelists. Good news: When we asked our panel about their experience responding to online surveys, 70% said it was very good or good. [...]

At the end of March, we launched a new incentive system whereby our panelists in Argentina receive points for participating in our surveys and can exchange them for chances to win instantly, for tickets in Sweepstakes draws or donate to charities/NGOs.  In a study we carried out in June 2011 we included questions about the [...]

While waiting for a new survey they can respond and create mini-surveys, polls, in our website Livra.com.  We believe that an online panel should be “a lot more” than a collection of e-mail addresses and building an interactive community of consumers that connect with each other and actually enjoy being part of it is the [...]

The ability to conduct market research online has made it easier than ever to carry out survey projects by reducing time & cost without sacrificing quality. In the case of urgent projects, working with online surveys makes it possible to achieve results much faster and thus generate added value for the clients. But what goes [...]

Every month we share our answers to two ESOMAR questions in order to help us show you what Livra is all about. What is the size and/or the capacity of the panel, based on active panel members on a given date? We can confirm a panel size of approximately 1,000,000 panellists in Latin America and [...]